Creative Direction
Role: Animation Director & Creative Lead
Scope: Appointed as the lead animation director for Fjord’s Accenture Innovation Centre, overseeing interaction design, animation systems, and visual consistency across the experience
Challenge: Create a cohesive, high-end interactive environment that balanced innovation, usability, and visual storytelling across a complex, multi-screen installation
Approach: Acted as the go-to animation lead throughout production, pushing interaction design, animation transitions, graphic systems, and 3D background environments to elevate the overall experience. Worked closely with design and development leads during production in London, then travelled to Dublin for on-site installation, testing, and refinement to ensure everything performed seamlessly in the live environment
Outcome / Impact: Delivered a polished, immersive innovation space that showcased Accenture’s forward-thinking capabilities, underpinned by strong collaboration across design, development, and production teams. The project reinforced the value of animation-led storytelling within large-scale, interactive environments